Remove book-tour
article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

The ROI for us is measured in lives saved more than just the money raised to do so. What is on your To Do List for 2011? Our plan for 2011 is to keep growing the relationships we have been building in all of these social arenas and to roll out our new website. Related Links: Book Research & Interviews. ?

article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

I know our YouTube channel started in 2007. We have a decentralized team of 10+ staff contributing stories to our social media channels. Secondly, we look at the traffic driven from these channels and if they trigger a conversion event on our site. The last thing we do is measure our market share in the social media space.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change

Beth's Blog: How Nonprofits Can Use Social Media

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. In her recent book, Beth Kanter talks about a ladder of engagement, with smaller actions laying the foundation for larger ones. What commonalities do the posts have in terms of subject matter or format? .

Facebook 131
article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: WITNESS

Nonprofit Tech for Good

In February 2006, WITNESS first social media tool was the launch of its YouTube Channel. Currently, WITNESS’ ROI tracking is measured by way of increase in awareness and donations. Eventually, WITNESS had to moderate the comments by approving comments that followed our stated guidelines on our channel. Book Tour?. ?Book