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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

You can test this online; simply search online for “color contrast checker” and input the colors you plan to use to see how they are rated. For example, if your logo typeface is a script, you’ll want to select a san-serif typeface that works well as body copy. 7) Photography. Your icons should also be visually consistent.

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Your Nonprofit Logo is a Spark, Not the Flame

Top Nonprofits

The simplicity of the McDonald’s golden arches is a great example of what’s called the “highway test”. You also have colors, fonts, language and photography to help people understand what you do. If you design modular furniture, a logo featuring Victorian script and flowers is going to be misleading. Recent Posts.

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Your Logo is a Spark, Not the Flame

Top Nonprofits

The simplicity of the McDonald’s golden arches is a great example of what’s called the “highway test”. You also have colors, fonts, language and photography to help people understand what you do. If you design modular furniture, a logo featuring Victorian script and flowers is going to be misleading.

Movie 59
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Lean Impact Series: 10 Changemakers Using Lean Startup Methods For Greater Social Impact

Beth's Blog: How Nonprofits Can Use Social Media

When the IDEO team was working on a new financial tool for a project in Mexico, they used Lean Startup’s focus on Customer Development to test it with real potential customers. This free SMS-based program provides farmers with real-time price information, which allows them to sell their products at fair market prices or higher.

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