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Research shows online consumer in the giving spirit

Connection Cafe

This according to The North American Technographics® Omnibus Online Survey, Q4 2009 (US), a commissioned omnibus survey conducted by Forrester’s Technographics® on behalf of Convio. 54% said nonprofit websites do NOT make it easy to get the info needed to decide whether or not to donate. If you are great.

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7 Tips on Asking for Donations — It’s Intimidating, We Get It

NonProfit Hub

Thanks to the web, we have more access to information about our donors than ever, as well as the ability to survey our donors and examine how they talk about our cause. Note, however, that if you survey your donors or ask questions of a potential donor, you have to learn to read the answer behind the answer. Boring feels safe.