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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

JULY 5, 2020

Building off the concepts of arousing and dominant emotions, the digital marketing publication Marketing Land studied reactions to viral images online to determine if viewers experienced positive, negative or neutral emotions. Now consider all of the different ways you could tell that story, including narrative voice, structure and imagery.

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Visitor Voices Book Club: Talking Back

Museum 2.0

OCTOBER 30, 2007

Welcome to the first installment of the Visitor Voices book club. Rather than rehash each of the projects (hint: read the book!), In the best examples, visitor comments were not only displayed but integrated back into the exhibitions themselves to make the "museum voice" more inclusive. How often does your enemy acknowledge you?

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