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Web Video for Social Benefit Sector: Some learnings.

Beth's Blog: How Nonprofits Can Use Social Media

His list of benefits include: Video is a powerful storytelling medium and has the potential to engage people and build relationship, particularly if using some of the video/social networking sites. They make it somewhat difficult to incorporate storytelling techniques. Attracts a younger (and perhaps more generous audience?).

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Drive Attention and Gain Donations on Facebook with Video Storytelling

NonProfit Hub

Storytelling in a sound-off world. The notion of storytelling might seem grandiose. Using a handful of photos and video clips shot entirely on a mobile phone, ShelterBox created a video days after the landslides hit Peru and Colombia in an effort to drive donations in the wake of the devastation.