Flickr Hype Integration Technique 
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 26, 2011
Flickr Photo by Lululemon. Integrated Marketing and Communications Campaigns. So are people like me who do coaching and training on how to use Facebook effectively. When I create training, I always take a ”principles” approach.
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 28, 2008
My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. This is a technique I've used as a trainer, but it also works beautifully for social media projects. Flickr photo by Beth. Click to see the larger image. I'm going to call it AMORE.
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