Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Paull Young, Director of Digital at charity: water, describes the strategy this way: “We are trying to build a movement of passionate people who are going to form a relationship with us for years…. Donors often feel confused about where their money ends up or don’t really trust that it’s being used as promised (hence “proving it”).

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Charity Lesson Marketing Digital 128

Connection Cafe

MAY 28, 2013

Guest post by Amy Bills , Blackbaud’s director of customer marketing. There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Some hints from Mark Montenero, Lead Client Success Manager at Blackbaud. .

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sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Hint: Don’t make them scroll through their inboxes—more on that below!) Did we set appropriate capital campaign goals with our board?

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Campaign Tools Phase Accessibility 57