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Blogging Behind the Nonprofit Firewall: The ROI Approach

Beth's Blog: How Nonprofits Can Use Social Media

I did not overstate my hopes that it will change internal culture. The other resistance was about having to get notification emails when people comment on one's post but I had made a two column comparison that showed emailing one article resulting in 240 emails org wide vs one blog post resulting in 4 deletable notifications to the blogger.

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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

UPDATE: The presentation slides and wikispace is here. When standard metrics are discussed, people easily fall into the "mine is bigger or better than yours" comparisons or "numbers data out of context thinking." We have a history and culture and expectation for objective web site measurement.

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