Reflection and Analysis: Gnomedex Real-Time Social Fundraising Experiment
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 28, 2008
To monitor and reflect, you need collect both quantitative and qualitative data. Avoid data collection for the sake of data collection or you will pollute your reflection. The 30% of repeat donors came from my blog posts and repeat donors who saw it on the Twitter stream. I'm going to call it AMORE. 70% new donors.
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