Connection Cafe

APRIL 19, 2019

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. Their donor file has quintupled since 2008.

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Connection Cafe

JANUARY 6, 2014

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

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Bloomerang

NOVEMBER 20, 2021

Jacobwith will show you five powerful and simple “must do’s” to cut through year-end fundraising noise, help increase your Giving Tuesday success, and increase donor retention. I think our days and our brains can sometimes feel like this calculation. . million and we increased donor retention from 36% to 56%. That’s huge.

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Bloomerang

JUNE 25, 2021

Well, your database, I’ve said this, your database is like your brain, right? Like your fundraising brain. And appeals can be very specific things like your fall appeal, your calendar year-end appeal. So it’s updating your data file with changes of address. Why do we need it? It can be things like events.

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Bloomerang

AUGUST 21, 2021

So, anyway, Dr. Adrian Sargeant and Elaine Jay do a lot of research on donor retention and fundraising. It lights up the pleasure centers of their brains, it gives them what is called a warm-glow feeling. You want to make a note of this in your file, on your calendar, some kind of system that you have.

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