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Great reads from around the web on February 23rd

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). "Over the years, Social Media experts attempted to redefine ROI for a new era of influence.

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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   Reader Sharing (bookmarked items). And as readers start to respond -- commenting, tweeting, bookmarking, etc.,

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Guest Post by Gaurav Mishra: The 4Cs Social Media Framework

Beth's Blog: How Nonprofits Can Use Social Media

User generated content, and the hope of monetizing it through advertising, is at the core of the business model of almost all social media platforms. Some user curate user generated content, by tagging it on social bookmarking websites, voting for it on social voting websites, commenting on it, or linking to it.

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

Tag Partners and Corporate Sponsors. Partners and corporate sponsors are notified if they are tagged in your posts. Tangible ROI from Instagram Stories is elusive. It’s a simple way to express appreciation for partnership and an excellent means to steward corporate sponsors. It helps build your location page.

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