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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Remember your goal is persuading consumers. Helping real people should be the star.

Lesson 59
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Foundations and Nonprofits: What Does it Mean to “Speak the Same Language”?

Connection Cafe

At bbcon 2015, some of the top minds in the nonprofit industry came together to present Big Idea sessions. These high-level discussions focused on key thought leadership topics and trends shaping the industry. Nonprofits for years have made a discipline of speaking the same words as their funders. Or a milestone.

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50 Silent Auction Basket Ideas to Bring In the Big Bids

Qgiv

Silent auctions are a great way to fundraise and encourage donors to get involved with nonprofits. When selecting a gift for a friend or a loved one, you usually keep their interests in mind while you’re shopping around. To keep the bids rolling in all night, keep trendy items in mind when selecting your auction items.

Ideas 98