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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Matthew Field. One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did.

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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by whatchamakallit. I'm looking to blend different perspectives and have a workshop session that can speak to nonprofits and grassroots media makers. The widgetization of the web will only accelerate this." UPDATE: The presentation slides and wikispace is here. Answer: I don't know).

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