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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Matthew Field. One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did.

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17 Ways We Made our Exhibition Participatory

Museum 2.0

Note: you can view these photos of the exhibition on Flickr here.) Because our visitation is highest during our monthly First Friday events, we used those as opportunities for testing. There are also four participatory experiences spread throughout the gallery: The abacus and sticker setup for the Love Styles test.