Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 7, 2008

The first group wants to wrap their brains around it and gets overwhelmed quickly. They've never seen an RSS reader or been on Twitter and they need to be walked through these tools slowly. You need to blend the best practices of marketing and social movement building? Rather than the game, what they want is the five easy steps.

Louisville 50

Louisville Reflection Conference Game 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

But it is always a good exercise to make your brain think in a different way. My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Use your RSS reader like a rock star. Return on Investment.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. I'm looking to blend different perspectives and have a workshop session that can speak to nonprofits and grassroots media makers.

Metrics 56

Metrics Social Media Media ROI 56