Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 22, 2008

Last December, I watched Twitter turn into a sea of frozen green peas to support Susan Reynolds in her fight against breast cancer and to raise money for research in her honor. Through Twitter, I became aware of your work with social causes. Connie Reece. tools and technology. What didn???t It was a timely delivery.

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Social Media Austin Houston Media 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Wendy Harman, Red Cross Wendy will share a story about how they used metrics to refine their social media strategy for their Online Disaster News Room Presentation Key Points. increase transparency about disaster response. disclose “process” of responding to disasters. offer reliable situational awareness. .

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ROI Social Media Slides Media 76

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Objective : 1) Measure the effectiveness among 18-45 year olds of event sponsorship and advertising in real-time and 2) Measure this audience’s interest in green issues raised by the global concerts and sponsors. The first example was using mobile to raise awareness and increase a call to action. Cool Factor : Mobile Giving.

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