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Better marketing for nonprofits

ASU Lodestar Center

posted by Karla Lant Lead Writer, Museum of Science and Sustainability. The problem is even more acute for nonprofits, which typically experience stricter budgets and more mission-related limits on what they can do when they market. Use metrics, and when you can't, stay rigorous. Conclusion.

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4 Strategies to Increase Donor Loyalty

Bloomerang

Inform donors of breaking news and/or problems as soon as possible. . Establish clear success metrics. Get the Attitude of Gratitude Donor Guide. A helper, not a hinderer. . It’s helpful to: Inform donors how their gift was used. Share details about upcoming events and volunteer opportunities. Transparency. Graciousness.

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Notes from the Future: Reflections on the IMLS Meeting on Museums and Libraries in the 21st Century

Museum 2.0

What’s in the crystal ball for museums and libraries? The IMLS (Institute for Museum and Library Services) has commissioned a preliminary proposal for an NAS (National Academy of Sciences) report on museums and libraries in the 21st century. What are the essential differences and similarities between libraries and museums?

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