Bloomerang

OCTOBER 23, 2023

In 2018, a study published in the Journal of Nonprofit & Public Sector Marketing , showed that the effectiveness of positive and negative charity appeals in inducing favorable attitudes and actual donations is not straightforward. Or, like Feeding America, you can build donor preferences into your website , a smart fix.

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Connection Cafe

JANUARY 6, 2014

Enjoy them now; then practice a year-round attitude of gratitude. For example, look into donors who answered a survey, had their employer match a gift, read your newsletter, liked you on Facebook, attended a recent event, or said something nice about you while chatting on that thank you call! Don’t treat your donors like gumballs.

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Neon CRM

MAY 18, 2023

Instead, send them a donor survey soon after they’ve submitted their gift. This comprehensive report surveyed 37,472 email campaigns sent by 1,495 Neon One clients, both large and small. Ask for a Small Favor The Benjamin Franklin effect describes how people have a more positive attitude towards someone after having helped them.

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Connection Cafe

DECEMBER 22, 2013

According to the 2014 Content Marketing Report, 92% of the nonprofits surveyed are using content marketing. Wild Apricot’s Small Membership Insight Survey has some Good News About Millennials and Meetings. There’s been a lot of talk about the results of the 2013 Fundraising Effectiveness Project Survey.

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