Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It uses sources such as how many delicious bookmarks, incoming links, how many times mentioned on Twitter, how many comments, etc. Social Media Metrics: Distributed Influence. Graphing Social Patterns: My Slides.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. The most valuable part of the blog benchmarking process is the reflection process and linking insights to making improvements.

Metrics 50

Metrics ROI Measure Content 50

The Modern Nonprofit

FEBRUARY 20, 2024

It’s different from direct traffic, where people directly type in or bookmark a website URL to access it. Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics.

Websites 59

Websites Guide Impact Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

What rankings and influence? "A blogger's influence should not be measured by in-bound links (like technorati), but out-bound links. Google Analytics. The tombstone generator can be found here (I have a huge collection of these tagged npflickr in my bookmarks. " What about out-bound and in-bound links?

Metrics 50

Metrics Web Tools Technorati 50