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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value.  We've done analysis that shows a fairly standard "engagement curve" for when and how engagement metrics show up for any post.) since it won't have any engagement yet.

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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

Standardized Metrics are those attributes that an industry might use to compare different organizations, media outlets, etc. I used some metrics and measurement techniques suggested by Avinash Kaushik to look at the commenting. But define some terms first: Measurement is the process of determining the result of a strategy (source: J.

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