Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. Jay Dedman pointed to an analysis Feedburner by Chris Baskind. Photo by Dwinton.

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Care2

APRIL 18, 2011

That said - they are still useful as part of your metrics and tracking. Want to know how big organizations like the National Wildlife Federation track some of their social media social bookmarking? Analysis of each individual post while giving it an engagement number based on social shares and page views. Postrank Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Check out: Google Analytics Maximized: Deeper Analysis, Higher ROI & You by Avinash Kaushik. Plan on spending some time on this and blow your boss away next time you bring her your web stats and action plan! Use a social bookmarking plug-in like Add This so people who like your work can easily share with their network.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

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