The Fundraising Authority

MAY 8, 2021

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). If you ever worked with Google AdWords in the past, then you already know Google Ads (it rebranded in 2018). First, you’ll need a Google Ad Grants account, which is free!

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Nonprofit Tech for Good

JANUARY 10, 2022

Almost all nonprofits could benefit from free Google Ads that Google Grants provides. Prior to the Google Grant application there are a few steps that must be completed first: Make sure you have Google Analytics set up on your website. Free Webinar: An Introduction to the Google Ad Grant for Nonprofits.

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Tech Soup

JULY 30, 2015

Why AdWords? Google has a grant that gives $10,000 per month in free AdWords spending for nonprofits that qualify, and unlike most grants, it has a really simple application process. Apply for the Google AdWords Grant. Have goals set up in Analytics and AdWords. Are you sick of working on logframes?

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Nonprofit Tech for Good

MAY 18, 2020

One of our clients, the COPD Foundation , has a free screening tool that individuals can use to determine if they are at risk for COPD. . Have Google Analytics installed on your website (ideally, we recommend installing Google Tag Manage r as well). This means that you: . Make sure you apply for the “Classic” account.

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