Lessons Learned From A Twitterthon
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 6, 2010
So we didn’t raise $81,000, but what we got was even more valuable: an entirely new group of donors, many of whom have continued to give all year long. The best piece of advice? 3. Don’t focus on your goal. You can’t get that kind of loyalty or enthusiasm by buying a mailing list. 4. Widgets work. Jon is right.
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