article thumbnail

4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

In other words, you create donor journeys. . If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. What are my donor personas? Below, I’ll break down the basics and share my four top donor personas that will help get you started. .

Donor 286
article thumbnail

What Donors Want – Fundraising Advice Straight from the Donor’s Mouth

Beth's Blog: How Nonprofits Can Use Social Media

What Donors Want – Fundraising Advice Straight from the Donor’s Mouth – Guest Post by Rachel Stephenson Sheff. In today’s global philanthropy landscape, the distance between donors and fundraisers is shrinking, with strategic partnerships on the rise and competition at its fiercest.

Advice 93
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What to Do When a Major Donor Prospect Says No

The Fundraising Authority

Often, it means explaining to your boss, or to a referring board member, that no, you were not able to secure a donation, and no, the donor does not want to think about it… they outright declined. The number one reason why major donor prospects say no to an ask is that they haven’t been properly cultivated. All is not lost.

Donor 220
article thumbnail

2024 Fundraising Calendar: Boost Your Impact!

NonProfit PRO

Each month, receive expert advice on securing the second gift, retaining donors, reimagining events, making successful asks, and more. DonorPerfect's Fundraising Calendar empowers nonprofit heroes! Get 12 months of tailored inspiration, with practical tips, key dates, self-care, and customizable stickers.

Calendar 258
article thumbnail

[ASK AN EXPERT] How To Recognize Tribute Gifts When The Donor Wishes To Remain Anonymous

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to recognize tribute gifts when donors want to remain anonymous: Dear Charity Clairity, We list tribute gifts in our annual report. This year we received tributes from donors who wish to remain anonymous. Give the honoree their due and list their name.

Gift 98
article thumbnail

[ASK AN EXPERT] Do All Donors Need A Thank You Within 48 Hours?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks. Especially smaller donors. To me, this is unacceptable.

Donor 88
article thumbnail

6 Strategies To Help You Identify Donor-Advised Fund Donors

Bloomerang

Becoming savvier about donor advised funds is a current trend in nonprofit fundraising. As a nonprofit, finding out which donors have a donor-advised fund (DAF) can be challenging since DAF accounts are privately held and not public entities, and because they are managed by sponsoring organizations or financial institutions.

Fund 69