Gen Z: Engaging The Next Wave Of Donors
CauseVox
FEBRUARY 4, 2022
While generational cutoffs aren’t set in stone, Gen Z includes individuals born between 1997 and 2012. Almost three out of four young adults are willing to raise money on behalf of an org that matters to them. Their technological prowess and ability to mobilize their personal networks positions them to be the next generation of donors.
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