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A Networked Approach to Social Media Strategy: Strategy and Learning Are Key

Beth's Blog: How Nonprofits Can Use Social Media

Add to this the formal trainings, social media policy guidelines, and the ability for local united ways to cross pollinate, remix, and implement their local campaigns - and you have a networked approach to a social media strategy. He tracks content to share about local United Ways. My personal profile is my work identity.

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Scratch: An Educational, Multi-Generational Online Community that Works

Museum 2.0

It's a place for Scratch users to upload, share, and remix their Scratch projects. I'm still a "passive consumer" in the eyes of ScratchR, but my actions are tracked every time I view a Scratch project (as are spectators'). Here is the user profile by age circa July 2008 (per this report ). You can also remix other projects.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

For instance, if you are considering a Facebook profile, before you set up an organizational presence - spend some time searching to see if and if anyone has set up a Fan Page or Group to talk about your organization or issue area. Email will probably not become extinct - so it is important to continue to track its effectiveness.