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Six Steps to Making Risky Projects Possible

Museum 2.0

Unsurprisingly, some of my favorite museums are small, funky places run by iconoclasts—but that’s not useful to most professionals who work for organizations in which they have little control over size or leadership matters. I worked on one project in which the client institution thought they wanted unfettered teen expression.

Project 22
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What's a Virtual Visitor Worth?

Museum 2.0

Every museum has a number for its operating cost per visitor. Most museums don't strategically set this number--too many operating costs are fixed by building needs--but they can use it to assess how expensive each visitor interaction is and evaluate the efficacy of programs. So where do online initiatives fit in?

Virtual 20