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Meditations on Relevance, Part 3: Who Decides What's Relevant?

Museum 2.0

One of my favorite comments on the first post in this series came from Lyndall Linaker, an Australian museum worker, who asked: " Who decides what is relevant? Community First Program Design At the Santa Cruz Museum of Art & History , we've gravitated towards a "community first" program planning model. My answer: neither.

Teen 20
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Groundswell Book Club Part 1: Listening

Museum 2.0

For many museums, visitor research--how people use the museum, navigate exhibits, and understand content--may be an equally important arena in which to adopt groundswell listening techniques. I spent an hour this morning "brand listening" to what the online world says about one of my favorite museums, the Exploratorium.

Museum 20
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[VIDEO] Emerging Trends in Nonprofit Social Media Marketing

Bloomerang

If you have a tween or a teen, I’m sure you’re familiar with TikTok. But what works best, music, humor, entertainment, surprise, relatability. It’s focused on music and video effects. There’s differences in the duet feature on TikTok and music that’s available on TikTok. Okay, TikTok now.