Remove Headline Remove Hints Remove Images Remove Measure
article thumbnail

Donor Acquisition: 3 Donation Form Tweaks that will Quickly Improve Online Fundraising

Connection Cafe

There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Some hints from Mark Montenero, Lead Client Success Manager at Blackbaud. . Want to see how your fundraising measures up? Don’t distract them!

article thumbnail

Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

Hint: If you can’t set aside some time each month to check on your account, a Google Grants manager can step in.) Google also uses a metric called ‘Quality Score’ to measure the effectiveness of different keywords, and each of your keywords must have a minimum Quality Score of 3. Like we mentioned, anyone can apply.

Grant 52