How Nonprofit Leaders Create An Authentic Personal Brand on Intsagram
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 18, 2016
But to be effective, nonprofit leaders also must excel at using their personal brands and voices in service of their organizations’ missions and strategies on Instagram and other social media channels. Goodwill: It generates goodwill, especially if exudes humaness, humility, and/or humor. Distinctiveness. Visibility. Specialization.
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