Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2017

Note from Beth: With the hurricanes, gun violence, and fires, I gave generously, including donations to Global Giving funds. However, I still plan to make my year-end gifts (during Giving Tuesday), but I couldn’t help but wonder about donor fatigue and if there will be any impact on year-end campaigns. . since Aug.)

Puerto Rico 108

Puerto Rico Sierra Leone Disaster Donor 108

M+R

JANUARY 26, 2023

If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. In order to ground things a bit, we’re going to include an example of each type of lede from a hypothetical environmental organization sending a fundraising appeal on the topic of climate change.

email 111

email Work Sound Hurricane 111

Connection Cafe

AUGUST 23, 2017

Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. The upside is that episodic donors can help boost fundraising performance , but the downside is that they tend to have poor donor retention rates. The internet empowers online giving.

Gift 33

Gift Donation Disaster Headline 33

Connection Cafe

MARCH 22, 2017

For more than a decade now, there has been much debate about whether online activists would ever turn their clicks into gifts. We are seeing how actigiving is accelerating how people move from just hearing about the causes they care about to quickly supporting them with a gift. Goodbye, slacktivism. Hello, actigiving.

Phase 43

Phase Giving Hurricane Disaster 43