What I Learned About Online Donor Engagement from Fundraisers in Brasil
Beth's Blog: How Nonprofits Can Use Social Media
MAY 23, 2017
I also discussed the importance of laying out the supporter journey and having metrics to understand and improve conversion rates. Fundraisers need to be trend watchers and adapt their engagement strategy based on larger understanding of the environment emerging trends. Empowerment. Transparency. Aspiration. Positive Impact.
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