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New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

Use virtual tools to manage campaign internally (Yammer, Google Docs, Listening Dashboards, Private Facebook Groups, etc). This model can also be translated for smaller organizations when digital responsibilities are integrated into different jobs and there is regular coordination. Encourage brainstorming. Develop shared language.

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Nature vs. Nuture, or Why You Should Follow Your Gut on the Social Web

NTEN

Photo: johncabrerea@att.net I've been crafting the "official" NTEN Social Media Strategy. It has its own Google Doc.) What makes it official? The majority of the time I spent thinking, I can't believe it's taken me this long to watch our own webinars and listen to our own advice! I scoured the internet for resources.

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2014 NTC Report: The Wins, The Fails, The Ideas for 2015

NTEN

and debriefed a whole lot of the NTC. We also read through all of the NTC evaluations! We didn''t want to split up these post-NTC conversations so have sacrificed brevity in the hopes of completeness. , launched into planning and logistics for the inaugural Leading Change Summit (coming this September 3-6!),

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