Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. Effective ROI StoryTelling Techniques.

ROI 50

ROI Widget Metrics Cambodia 50

Care2

AUGUST 16, 2008

One example is 24HoursforDarfur who has collected over 800 videos from celebrities, elected officials, and citizens urging Congress to do more about the genocide in Darfur. The Handbook details important concepts like which formats are best for uploading, camera techniques, lighting/sound advice, and information on how to use a webcam.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

One example is 24HoursforDarfur who has collected over 800 videos from celebrities, elected officials, and citizens urging Congress to do more about the genocide in Darfur. The Handbook details important concepts like which formats are best for uploading, camera techniques, lighting/sound advice, and information on how to use a webcam.

YouTube 34

YouTube Video Social Media Advocacy 34