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6 Trends Shaping Corporate Engagement Today

Connection Cafe

Rachel Hutchisson, the Vice President of Corporate Philanthropy and Citizenship at Blackbaud and I recently had a conversation on this topic for their Champions for Social Good podcast. And like all good conversations, there was so much more to say than we had time for.

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Our EveryAction Hero: World Central Kitchen

Everyaction

Using the expertise of its Chef Network, WCK works to empower people to be a part of the solution with a focus on health, education, jobs, and disaster relief. Last year disaster relief once again became the main focus of our organization as we activated and served over 4 million meals in Peru, Houston, Puerto Rico, and California.

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Win Back Your Lapsed Donors

Bloomerang

I can’t tell you how many, I was going to say arguments, conversations that we had at the agency about which was the right monetary amount to go after. Was it a disaster, an natural disaster that happened that brought them on and they always give to that particular topic or in that particular month when we talk about that topic?

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4 Keys to Engaging Employees in Your Company’s Matching Gifts Program

Connection Cafe

And participation rates (along with conversations I have had with CSR colleagues at other companies) tell us that many are opting for the latter. An easy example comes from the horrific disaster season we all lived through this past fall. And you know what? Ease of Adoption – Making the benefit easy to use is also a must.