Social Media ROI Case Study Slam Panel at 08NTC: Carie Lewis, Human Society
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 31, 2008
We wanted low cost and high impact WHAT CAMPAIGN In the middle of the Vick dogfighting drama, we launched a UGC campaign called the ???Knock Knock Out Animal Fighting YouTube Contest??? youtube video views Get original contest ??? High engagement contest ??? s choice winner This gave people who didn???t s choice award.
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