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Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. RSS reading patterns are changing. I think the more important metric here is RSS subscriber trends or what Kaushik called "off-site audience."

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Measuring Your Blog's Outcomes and Use of Other Social Media Tools

Beth's Blog: How Nonprofits Can Use Social Media

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. " I asked him if would share a screen shot of the report and reflect a little further on his comment.

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