Jon Husband, Guest Post: The New Realities of Engagement – Stories That Drive Action Planning and Implementation
Beth's Blog: How Nonprofits Can Use Social Media
JULY 14, 2009
The story has to be told from a personal POV by someone I can personally relate to who uses an authentic voice. That the POV is from a “detached” observer who is above the situation and outside the story who speaks in an institutional voice. Collaboration Among Leading Initiatives . The story has to have a trusted source .
79 
Let's personalize your content