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Measuring Your Blog's Outcomes and Use of Other Social Media Tools

Beth's Blog: How Nonprofits Can Use Social Media

I can't easily measure this metric unless I set up some sort of Ruby Goldberg contraption like cut and pasting a month's worth of posts and cut paste into word, count the number of posts, and then chart in excel. Unique Visitors, from your web analytics tool, and Feed Subscribers, from your RSS tool. I need to know how!

Measure 50
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Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. And, while we you can track the subscriber numbers, you don't necessarily know who is actually reading. Setting the goal is step 1, but of course a strategy is needed.