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Measuring Engagement and Return on Relationships

Beth's Blog: How Nonprofits Can Use Social Media

Her case in point is the recent Washington Post article suggesting that Facebook Causes had driven very little money to charity and was a failure. As I blogged in response to the article, Causes is best for creating connections and awareness. There is also a detailed taxonomy for types of social media conversations.

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NpTechTag Summary: Happy Thanksgiving and Geeky Gobble Gobble

Beth's Blog: How Nonprofits Can Use Social Media

" The holiday season is also time to donate your time to a cause. The article offers some clear explanations of taxonomies and folksonomies, but goes on to give many reasons why you should dislike folksonomies. Democracy in Action give us a great list of " Six Outside the Stocking Ideas for Online Fundraising."

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