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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

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As new thinking continues to emerge and donor positioning shifts, ethical storytelling is evolving, and a new messaging strategy, called strength-based messaging , has emerged. Example : , Jennifer is first a mother of 3 and a musician, who is facing cancer. She is not a cancer patient first.)

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The Ultimate Guide to Volunteer Recruitment: 15+ Strategies

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For example, you’ll need far fewer volunteers at a small lecture event than you will at a community-wide dance-a-thon. Some groups who may have cancelled in-person events due to COVID-19 may be back to hosting in-person guest lectures, while others have resumed events online. Use current volunteers as a resource.

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How to Get Donations: Try These 20+ Tips!

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Up your storytelling game. Here are two strategies to implement in your direct mail materials to help you better connect with donors: Rely on strong storytelling. For example, you might turn to Twitter to give live updates on an event like an auction or a lecture. Up your storytelling game. Use social media.

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10 Nonprofit Marketing Experts’ Best Fundraising Strategies

NonProfit Hub

Human storytelling. Or a breast cancer survivor who was pregnant when diagnosed, and she received care thanks to a grant provided to the hospital by Susan G. No one wants to be lectured ? Storytelling Resources . She shared a post on nonprofit storytelling examples , a great resource for storytelling inspiration. .