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Corporate Altruism: The Blurring of the Lines Between CSR and Cause Marketing

Beth's Blog: How Nonprofits Can Use Social Media

Our focus is on campaigns that had a significant social media component, because we believe that this communication medium is an accelerator since the failures are often much more spectacular and widely reported. Komen for the Cure teamed up with KFC (formerly known as Kentucky Fried Chicken). For each $5 bucket (pink!)

Causes 101
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Maximizing Meetings: 3 M’s to Make Event Committee Meetings Meaningful

NonProfit Hub

She leads the Events Strategy Team at Ashley|Rountree and Associates —a nonprofit consulting firm based in Louisville, Kentucky. More importantly, it takes the focus off the end goal: raising money. Money talk” focuses on how your committee is doing on the achievement of the event’s financial goals.