Care2

AUGUST 16, 2014

New memes get started everyday. Remember the FB meme challenge that asked women to post what color bra they were wearing that day? Many thought the meme was connected to raising breast cancer awareness, but that was not the intention behind it. Here’s the original meme: “Right girls let’s have some fun.

Meme 77

Meme Cancer Awareness France 77

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2014

Is success of the Ice Bucket Challenge a happy accident for ALS and the people who suffer from the disease or is the first example of the power of crowd charity? Can other nonprofits reproduce it? One has to step back and marvel at the most successful networked fundraising campaigns in the history of social or crowd fundraising.

Challenge 138

Challenge Meme Celebrate Philanthropy 138

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2014

Scores of nonprofit fundraising staffers report being called on to replicate the challenge. Jeremiah Owyang has provided the easy recipe and I’ve provided an analysis of what can and cannot be reproduced. So, now we are seeing an emerging practice that for lack of a better phrase, I’m calling “Charity Jacking.”

Charity 131

Charity Challenge Meme Phase 131