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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

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SEPTEMBER 8, 2023

A charity combating homelessness should feature stories of providing shelter, not just cute mascots. A great tool to see how different companies make their product the hero is by looking through swipe files curated by sites like [link]. Blend time-tested principles with bold new applications.

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Are Social Enterprises Viable Models for Funding Nonprofits?

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MAY 18, 2016

The traditional method of receiving tax-deductible donations is to file for 501(c) status with the Internal Revenue Service, an application for 501(c)(3) status designed for a religious, charitable, or educational purpose.

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