Connection Cafe

MARCH 30, 2011

Did they designate the gift? Sometimes organizations don’t even actually get to the ask unfortunately – they know the best window is right after someone has made a gift, but they need to be prepared to run a test. Do you even know your own benchmarks? Katrina donors didn’t necessarily give to Haiti.

Disaster 26

Disaster Donor Japan Test 26

Tech Soup

MAY 22, 2012

According to Blackbaud 's 2011 Online Giving Report , online earnings dropped by 55 percent; but that was likely due to the increase in donations due to the Haiti earthquake in January 2010. Update them with your organization’s progress and show them how their gift has made a difference. Follow Up Relentlessly.

Results 44

Results Online Donor Fundraising 44

sgEngage

DECEMBER 27, 2011

The year-over-year growth was in large part due to the tremendous amount of online giving towards the Haiti Earthquake. Keep in mind that 92% of giving still comes from offline channels and that 32% of online donors switch to give through offline channels. How much is the average online gift?

Raise 88

Raise Money Online Giving 88

sgEngage

FEBRUARY 15, 2011

The Report includes 24 months of online giving data from 1,812 nonprofit organizations from The Blackbaud Index of Online Giving , online major giving data from 2,190 nonprofits, and both online and offline data representing $5.1 This change can almost single handedly be attributed to giving to Haiti relief efforts. in December 2010.

Trend 83

Trend Online Giving Blackbaud 83