6 Reasons Why People Won’t Give to Your Fundraising Appeal Letter (and what to do about it!)
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JUNE 11, 2023
Use “you” language. Track your success rate. The Bottom Line Even though online fundraising continues to grow, fundraising appeal letters are still a great tool for raising money, even if you’re just a beginner. There’s plenty you can do to improve your return rate and find donors who want to help through direct mail.
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