Web Video for Social Benefit Sector: Some learnings.
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 11, 2006
May need to get some technical instructions on how to convert the file formats or use a service like hipcast. Contests can work too, the Crooks and Liars was mentioned. Current offers TV time; Sunlight Foundation and moveon.org ran contests for the best ads, with Sunlight offering cash prizes. Exposure can be a motivation.
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