Game On: How Gamification is Changing the Sector
ASU Lodestar Center
MAY 24, 2016
That being said, when organizations really understand who their targeted audience is, gamification can become the most effective strategy they use in the digital world we live in. Brian Burke, VP of Research at Gartner, defines 7 key considerations when designing the player experience for gamification: Business Outcomes and Success Metrics.
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