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Which New Audiences? A Great Washington Post Article and its Implications about Age, Income, and Race

Museum 2.0

The Washington Post covered the MAH's transformation as part of an article about museums engaging new audiences. The whole second half of the article was dedicated to our work: Smaller museums can be especially scrappy in finding ways to connect with the community. Simon knew something had to change. “We

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Building Community: Who / How / Why

Museum 2.0

These are the slides and notes for the talk I gave at the American Alliance of Museums conference on Monday, April 27 about the Santa Cruz Museum of Art & History. When I became the director of the Santa Cruz Museum of Art & History four years ago, I took this work with me.

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Social Change Behind the Firewall. You're Never Too Old To Change the World. Microblogging in a Museum Context. Intergenerational Wired Fundraisers: A Conversation. Fighting for the Arts With Social Media. Twitter Demographics.

ROI 50
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Who Counts? Grappling with Attendance as a Proxy for Impact

Museum 2.0

When you count attendance to your museum, do you include: people who eat in the cafe? Louis Post-Dispatch published the kind of "how sausage is made" story that rarely gets written about the arts. It''s about museum attendance and how the five big, free museums in St. Summertime concerts at the history museum?