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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. Here are three ways to get a clearer sense of your audience.

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Your Guide to Hiring Staff for Your Nonprofit

Get Fully Funded

Draw it out into an organizational chart so you can see who will report to who. Don’t expect someone to be a whiz at photography, video editing, design software, analytics, email marketing, and event planning all at the same time. The National Council of Nonprofits offers this sample employee handbook. Work station.

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